• The Sales & Marketing Council (SMC) is comprised of nearly 300 members engaged in areas of sales and marketing of new home construction. Whether you're a Realtor, onside sales agent, product supplier or designer the SMC offers programs and opportunities to elevate your business and professional career. In 2018 the council was named "Sales & Marketing Council of the Year" by the National Sales & Marketing Council.  This prestigious award exemplifies the superior value of the council's membership.

  • 2018 Program Schedule
  • SMC Gold Sponsors SMC Gold Sponsors

    Tampa Bay Times




  • 2019 SMC Leadership 2019 SMC Leadership

    Executive Leadership

    President: Mike Dotson, Beazer Homes

    President Elect: Brian Swartzwelder, Grey Street Studios

    Vice President: Ty Joslyn, Taylor Morrison

    VP Treasurer: Terri Williamson, Lutz/Laker News

    VP Secretary: Melissa Dermoshegian, Lennar 

    Immediate Past President: Jane Koy, Hillsborough Title

    Builder Directors

    Matt Kurkiewicz, Mattamy Homes

    Cheryl McCormick Brown, Holiday Builders 

    Lawrence "LJ" Johnson, Starlight Homes 

    John Afflebach, ICON Residential 

    Tiffany Maxwell, DR Horton

    Nicole Brooks, Beazer Homes

    Steve Coderre, F-Street Homes 

    Associate Directors 

    Melissa Chaumont, Grey Street Studios

    Jason Nordin, American Momentum Bank

    Grace Hamilton, The Tampa Bay Times

    Bruce Donovan, Turner Real Estate Network

  • Why join the SMC?

    The council provides monthly and bi-monthly meetings and programs for industry professionals to exchange ideas, network and learn new selling techniques. The council honors the best work of marketing, design and sales professionals in Tampa Bay’s building industry through the Awards of Excellence event in November. Members will receive subsidized costs to programs and events and access to member exclusive opportunities. A membership with the Tampa SMC also gives you access to the Florida SMC and the National SMC benefits.  A company membership must be established through the Tampa Bay Builders Association to be eligible. A SMC membership is $105 annually. Download Application

  • Latest mConnect

    The SMC Charity Committee has opportunities for you do some good in the community:

    Peanut Butter Jelly Time
    We're setting a goal to "build" 3,200 PB&J sandwiches for those that need support in our community. The SMC will provide all the materials - all you need to do is register for 1 of the 4 shifts on Dec. 19.
    Space is limited. 

  • Mark Your Calendar

  •  Member Testimony Member Testimony

    "I have grown so much over the years in my position both professionally and personally due to the opportunities afforded me by my association and involvement with the Sales & Marketing Council. Many of the opportunities I’ve been given over the years was a direct result of my tenure with this outstanding, talented, dedicated and committed group of professionals….priceless resources, invaluable contacts and a heck of a lot of fun."
    Cheryl McCormick Brown
    Regional Sales Manager, Holiday Builders
  • Get Involved Get Involved

    Board of Director meetings are held on the 1st Thursday of each month from 8:45 AM to 10:00 AM at the BMO Harris Plaza in downtown Tampa. All members of the SMC are encouraged to attend the monthly board meetings. These meetings are a great opportunity to learn more about the council and engage directly with the leadership.

  • Annual SMC Sponsors Annual SMC Sponsors

  • Dues allocation related to National Association of Home Builders, Florida Home Builders Association and Political Action Committee for BUILDER/ASSOCIATE MEMBERS.

  • New Members

  • NAHB News

  • News & Updates